Blogs

Bing will tell you how often AI cites your content. Google won’t.

In February, Microsoft shipped something to Bing Webmaster Tools that Google still has no answer...

Performance Max vs Search Campaigns: Which Gets Your Budget

Most accounts should run both, and the question is not which one to pick but...

Insurance Technical SEO Services: What to Buy and What to Ask

If you are searching for insurance technical SEO services, you have probably already been sold...

Technical SEO for Lawyers: Fix These Four Things First

Law firm marketing has been content led for a decade. Write the practice area pages,...

Why your Google rankings stopped predicting whether AI mentions you

A year ago, if you wanted your business quoted in Google’s AI Overviews, the advice...

How to Improve Rankings for an Ecommerce Site (In Order)

The short answer: build better category pages, stop Google wasting its time on filter URLs,...